We are looking for a passionate and experienced Influencer Marketing Specialist who possesses a deep understanding of the influencer landscape, a strong network of influencers across various platforms, and a knack for developing and executing successful influencer campaigns. The ideal candidate will be someone who thrives in a fast-paced environment, is creative, detail-oriented, and possesses excellent communication skills.
Responsibilities:
- Develop and execute influencer marketing strategies to drive brand awareness, engagement, and conversions.
- Identify and cultivate relationships with influencers that align with our brand values, target audience, and campaign objectives.
- Negotiate and manage partnerships with influencers, including contract negotiation, content brief creation, and performance tracking.
- Collaborate with cross-functional teams (such as marketing, content, and creative) to ensure seamless execution of influencer campaigns.Monitor industry trends, platform updates, and competitor activities to inform strategy and optimise campaign performance.
- Analyse campaign results and provide actionable insights and recommendations for continuous improvement.
- Stay up-to-date on best practices, regulations, and emerging trends in influencer marketing.
Requirements:
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Proven track record of successfully developing and executing influencer marketing campaigns.
- Extensive network of influencers across various social media platforms (Instagram, YouTube, etc.).
- Strong negotiation and relationship-building skills.
- Excellent written and verbal communication skills.
- Ability to multitask, prioritise, and meet deadlines in a fast-paced environment.
- Analytical mindset with the ability to interpret data and draw actionable insights.
- Familiarity with influencer marketing tools and platforms (e.g., influencer discovery tools, influencer marketing platforms, analytics tools).
Preferred Qualifications:
- Previous experience working in [food, clothing, jewellery niche].
- Experience managing influencer marketing budgets and forecasting ROI.
- Familiarity with content creation and/or digital marketing strategies.
- Passion for staying ahead of industry trends and emerging platforms.
Job Types: Full-time, Fresher
Pay: 12,000.00 - 15,000.00 per month
Schedule:
Supplemental Pay:
Experience:
- total work: 1 year (Preferred)
Work Location: In person
