We are looking for an experienced and strategic Influencer Marketing Specialist to lead our influencer marketing efforts. The ideal candidate should have a minimum of 2 years of professional experience in influencer marketing, with a strong track record of creating and executing successful influencer campaigns.
Responsibilities included in Influencer Marketing:
- Develop and execute influencer marketing strategies to achieve business goals.
- Manage influencer campaigns from ideation to execution.
- Track and analyze campaign performance to identify areas for improvement.
- Build and maintain relationships with influencers, negotiating and executing influencer partnerships and campaigns.
- Collaborate with influencers to create authentic and engaging content that resonates with our target audience.
- Monitor and measure the success of influencer campaigns, analyzing key performance indicators (KPIs) and providing actionable insights for optimization.
Key Requirements for the role:
- Bachelor's degree in marketing, communications, or a related field (or equivalent experience).
- Minimum of 2 years of professional experience in influencer marketing, with a proven track record of successful influencer campaign management.
- Strong understanding of influencer marketing principles, best practices, and industry trends.
- Exceptional negotiation and relationship-building skills to cultivate influencer partnerships.
- Excellent communication and collaboration skills to work with cross-functional teams and influencers.
- Strong understanding of influencer marketing strategy and best practices.
