Head of Digital Marketing

Are you a passionate digital strategist with fire in your belly

Miraggio, India's most aspirational handbag brand for the modern woman, is seeking a bold and results-oriented Digital Head to lead our charge towards 10x growth.

Who We Are:

We craft stylish, high-quality handbags that empower ambitious Indian women to express their unique style and conquer their dreams. With a rapidly growing online presence and a commitment to exceptional customer experience, we're poised for explosive expansion.

Who You Are:

A digital mastermind with a proven track record of driving exponential growth for e-commerce brands.

A strategic thinker with a deep understanding of performance marketing, SEO, and D2C best practices.

A skilled leader who can build, inspire, and mentor a high-performing digital team.

A data-driven decision-maker with a keen eye for ROI and KPI optimization.

A creative problem solver with a passion for crafting exceptional website UI/UX experiences.

An effective communicator with the ability to collaborate seamlessly across departments.

What You'll Do:

Own the complete digital strategy, developing and executing a roadmap to achieve ambitious growth goals.

Lead the development and optimization of our website, ensuring a seamless and engaging user experience.

Oversee all performance marketing initiatives (PPC, Social Media Ads, etc.) to drive targeted traffic and conversions.

Champion the growth of our D2C business, implementing effective strategies to acquire and retain customers.

Develop and manage SEO strategies to boost organic website traffic and brand visibility.

Track ROI and KPIs across all digital initiatives, making data-driven decisions for continuous improvement.

Collaborate with internal teams (design, product, marketing) to ensure a cohesive digital presence.

Create and present compelling business plans and reports to leadership.

Interested candidates meeting the above qualifications are invited to submit their resume and a cover letter to [[Confidential Information]] with the subject line Head of Digital Marketing Professional Application - [Your Name]. Join Miraggio and drive the brand's success with your expertise and achievements in fashion marketing.