Youll be the first person in a full-time growth role, so expect to get your hands dirty.
Well expect you to take the lead in: ..Designing growth experiments across different traction channels to find the right ones. ..Making sure these are executed in a time-bound and cost-effective manner. ..Setting up the marketing analytics pipeline to be able to quickly and accurately measure performance of different marketing experiments.
Along with this, youll set up our content pipeline across different distribution channels
Skills
Prev experience as a growth marketer, preferably in a fast growing startup.
Readiness to wear multiple hats and bias towards doings whats necessary to get stuff done.
Hands-on experience in SEO, search engine marketing, re-marketing, social media and content marketing
Knowledge of GA, email/sms/whatsapp marketing tools, and marketing automation platforms (eg Webengage) to track marketing campaigns
