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Hospitals/Healthcare/Diagnostics
MAIN PURPOSE OF ROLE
Implement a marketing and sales strategy for one or more of the organization's more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets.
MAIN RESPONSIBILITIES
.Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services.
.Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service.
.Monitor, analyze, and evaluate product performance and customer feedback to generate new product ideas.
.Identify product/service changes to meet customer needs.
.Liaise with other areas of the organization (e.g., production, R&D) to implement these changes.
.Prepare sales forecasts and budgets.
.Monitor sales volume, revenues and costs against forecasts.
.Adapt plans to improve the sales performance of the product/service.
.Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.
QUALIFICATIONS
Education
Education Level: Associates Degree ( 13 years)/ Masters Degree ( 18 years) in Engineering
Experience/Background
Experience : Minimum 4 years
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
Date Posted: 29/10/2024
Job ID: 98509501
Abbott Laboratories is an American multinational medical devices and health care company with headquarters in Abbott Park, Illinois, United States. The company was founded by Chicago physician Wallace Calvin Abbott in 1888 to formulate known drugs; today, it sells medical devices, diagnostics, branded generic medicines and nutritional products. It split off its research-based pharmaceuticals business into AbbVie in 2013. The firm has also been present in India for over 100 years through its subsidiary Abbott India Limited, and it is currently India's largest healthcare products company