Job Profile: Google Ads Executive
Experience: 2+ Years
Location: Sector 63, Noida
Salary: Based on Experience
COMPANY PROFILE
We are a Digital Marketing Agency. Our company expertise fulfills a brand's needs and develops a powerful strategy that maximizes profits and improves efficiency and productivity. We plan and execute marketing campaigns and determine the best online platforms to invest in and continually maintain the balance between marketing activities and results. Our expertise and passion lie in online media buying and creating dynamic strategies and more technical practices.
We cover a broad range of industries and have the necessary skills to create ideas and assets and put them in more efficient ways. We work to deliver a functional design that not only looks great but also drives business growth.
Visit us online at www.getmerank.com
JOB DESCRIPTION
- 2+ years of paid digital marketing experience managing search marketing campaigns and budgets at scale with a strong focus on Lead generation, & eCommerce
- Deep understanding of Google Ads strategies, keyword bidding, and best practices
- Deep understanding of Google Merchant Accounts, Bing Shopping, and other shopping sites
- Experience using feed management tools like Feedonomics and GoDataFeed
- Familiar with Google Analytics, Google Ads, and downstream metrics measurement and funnel optimization and conversion a plus
- Generating reports to analyze account performance and reporting the same to the clients on weekly and monthly basis. Knowledge of Google Data Studio, and Supermetrics will be a plus
ELIGIBILITY CRITERIA
- 2+ years of combined search experience, preferably in an agency setting
- Deep understanding of major paid search programs: Google (search, display, shopping, Gmail, and YouTube), Microsoft Advertising.
- Ability to manage a team and must have been in this role for a minimum past 1 year.
- Ability to meet tight deadlines while juggling multiple projects simultaneously
- Ability to consistently perform under pressure in a fast-paced environment as an individual on a team
- Extremely organized with high attention to detail
- Proactive and resourceful
- Must be an excellent cultural fit high levels of integrity, autonomy, and self-motivation
- Expresses oneself (in writing and verbally) clearly, concisely, and thoroughly
- Demonstrates interest in keeping up with emerging technologies and digital marketing
- Knowledge or experience with other platform media (social media, programmatic, other digital) is a plus
