About Zinance
Zinance is a finance software and copilot for businesses. We're building the world's most advanced copilot for business finance operations for entrepreneurs and finance professionals. At the start, we're supporting Seed and Series A founders with access to real-time financial insights via Dashboard, and a team of finance experts to manage their every finance function daily bookkeeping, yearly taxes, R&D Tax credit, CFO services, and more.
We're a profitable startup with fast-growing revenue. We're expected to grow revenue to $2Mn in the first year. In the next 5 years, we aim to become a $500 Million revenue company through financial products for thriving entrepreneurship.
We are most excited about building the most entrepreneurial workplace. We're creating a factory of entrepreneurs driven by ownership, learning, wealth creation, and strong purpose.
Why You Should Join Us
- Dream Team - We're assembling a future mafia. You'll be working with the most spectacular folks and customers (founders).
- Fast-tracked growth - Looking to shrink 20 Years of career growth and experience into 4 years
- Ownership and agency - You're in the driver's seat, no backseat driving, no nagging.
- Fast-wealth creation (Heavy ESOPS + Fast Growth)
You're the right fit for the founding team if you:
- Have a passion for and experience with SaaS products for the US market.
- Are a self-starter and can manage your own work.
- Thrive in chaos, are an optimistic fast-learner who can also unlearn, and can make quick decisions.
- Are detail-oriented, resourceful, and curious.
- Raise the team's bar.
PS - Founding team member roles have a heavy ESOP component in salary.
We are looking for our first marketer to lay the groundwork for growth at Zinance. With a solid base of early customers who love our product, we aim to enhance our positioning, messaging, and story to consistently attract new customers. We need a versatile marketer experienced in both product marketing and growth marketing to help us achieve this.
What You'll Do
- We are still developing our tools, processes, and workflows. You'll play a key role in building these out, identifying what works, testing, and scaling
- Take charge of the Account-Based Marketing campaigns end-to-end, from lead gen to data scrapping/extracting contacts, setting up the campaigns with sequences, experimenting with email copies and measuring results
- Initiate and manage partnerships with other SaaS companies, VCs, accelerators for perk listings
- Initiate, monitor, and refine campaigns across various channels to guide prospects and customers through the sales funnel
- Conduct growth experiments to understand our customers, reach a larger audience, and scale successful strategies based on their ROI
- Help in creation of relevant and coherent social media content for all our social channels as a part of our broader marketing strategy
- Manage the content calendar and tell our brand's story to engage prospects, customers, candidates, and partners
- Manage the marketing budget and track KPIs to ensure effectiveness and goal attainment
- Develop and implement comprehensive marketing strategies, including GTM strategy, strategic partnerships, growth hacking, CRO, marketing automation etc
- Build and manage a team of dedicated marketers (including full-time hires, contractors and agencies). You'll be actively involved, both leading and working alongside the team
- Collaborate with the founding team on the company's story and vision, ensuring our communications add value and maintain high quality
Who You Are
- Have a 4 to 6 years of experience in a marketing and growth role in US-based early stage SaaS startup, Plus Plus if worked with startup founders as customers.
- Demonstrated experience in implementing - ABM, Partnerships, Content, Performance, etc.
- Comprehensive knowledge of all marketing areas, with particular expertise in product and growth marketing
- Understanding of the unique challenges and dynamics of working in an early-stage startup environment
- Self-starter with strong motivation and a passion for delivering tangible results
- Strong familiarity with lead gen, email marketing and marketing tools including email sequences and drip campaigns
Skills: outbound marketing,strategic partnerships,cro,lead generation,market research,growth marketing,marketing strategy,abm,email marketing,team management,content marketing,partnerships,budget management,saas marketing,saas,b2b saas
