You will be responsible for assisting Key Account Managers in your designated vertical to meet advertiser objectives and grow revenue through a combination of performance and awareness driven campaigns.
Manage different aspects of campaigns including pre-launch tasks including, communicating asset requirements, media plans, pre-requisites, approvals, etc
Monitor campaign pacing on a daily, weekly, and monthly basis to ensure full consumption of ad budgets in an effective manner.
Pull and analyze data to compile compelling and actionable insights that move the advertisers business forward.
Close Monitoring of campaign results, metrics and ability to act instantly on important issues affecting the campaigns
Deepen customer relationship and maximize penetration
Coordinate with cross functional teams - sales, account managers, creative design, merch and product for seamless delivery of ad campaigns
What We re Looking For
Graduate or MBA in any stream with strong written and verbal communication skills.
Direct client servicing experience of 1 to 2 years as a campaign manager or analyst in an ad-tech company - display & search ads, programmatic in-app, quick commerce, e-commerce, Google or META ads
Good understanding of performance and brand advertising metrics (i.e. CPM, CPC SOV, CPA, Conversion Lift, Brand Lift, Reach & Frequency) will be beneficial
Expert skills with Excel and/or Google Sheets and delivering actionable insights.
Experience with using campaign set-up tools like OnlineSales
Flexible and able to quickly adapt to changing business needs and processes
Understanding of digital measurement solutions.
Ability to cultivate strong relationships with Sales partners.
Candidates should be self-motivated, happy to work autonomously and highly goal-oriented in order to contribute to Zepto advertising s ambitious growth paths.
