Decoding the Brief- Ability to understanding clients objectives across domains and industries
Research - Adept at Consumer, Category, and Competition Research, Flexibility in deploying research techniques - desk research, surveys, consumer interviews, focus groups, Help the team to create thought provoking research based knowledge assets
Data mining and Insights mapping- Capability to create meaningful insights out of data, Effective representation of data and insights
Digital Marketing Knowledge- Know-how of social media and digital platforms
Cross-team liaison- Ability to effectively translate client problems and objectives to the teams
Creative Problem Solving Ideation- Assist in end-to-end delivery of the pitch requirements, Facilitate crafting communication strategies to meet clients objectives
Requirements
Require 1-3 years of experience in brand strategy, preferably from agency background
Research Analytical skills to interpret market data and trends.
Creative Strategic thinking to generate innovative concepts and campaign ideas, putting it out of the box
Understanding of consumer behaviour and psychology.
Proficiency in MS Office presentation software s.
Active listening to understand client needs and preferences.
Attention to detail to ensure accuracy and consistency in messaging.
Adaptability to tailor thoughts in strategic communications.
