Email Marketing Specialist

Responsibilities

• Identify target audience and grow our email list
• Design and implement direct email marketing campaigns
• Proofread emails for clarity, grammar and spelling
• Ensure mobile-friendly email templates
• Write newsletters including all company updates
• Upgrade our email templates using graphics, personalization and advanced features
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes
• Create email databases for lead generation
• Analyze campaign performance and suggest improvements
• Report on sales revenue generated from email marketing efforts
• Ensure emails follow industry policies and best practices

Requirements and skills

• Proven Work Experience as an Email marketing Executive
• Hands on experience with HTML and content management systems
• Familiarity with analytical and database tools
• Excellent written communication and copywriting skills
• An ability to work under tight deadlines
• Graduation Required
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