Experience: 5.00 + years
Salary: USD 2962 / month (based on experience)
Expected Notice Period: 15 Days
Shift: (GMT-05:00) America/Chicago (CDT)
Opportunity Type: Remote
Placement Type: Full Time Contract for 12 Months(40 hrs a week/160 hrs a month)
(*Note: This is a requirement for one of Uplers client - Real Estate)
What do you need for this opportunity
Must have skills required:
ChatGPT, Cross-functional collaboration, AI integration, Campaign performance, Content Strategy, Data Analytics, Digital Marketing, Marketing Strategy, Campaign optimisation, Marketing Automation
Real Estate is Looking for:
Digital Marketing AI Specialist
This role requires a balance of strategic thinking, technical skills in automation and AI, and creativity in marketing, making it ideal for a forward-thinking, tech-savvy marketer focused on elevating customer experience through automation.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, with strong proficiency in marketing automation tools and AI technologies.
- Demonstrated experience in the luxury market or similar high-touch industries is a plus. - SaaS company or AI-startup Industry experience preferred.
- Proficiency in analytics and CRM platforms, with a knack for identifying trends and making data-driven decisions.
- 3 Must Have Skills - Marketing and automation, AI and data analytics, content, strategy and creation.
Responsibilities:
Marketing Strategy Development:
- Design, implement, and manage digital marketing strategies across multiple channels, with a strong focus on automation.
- Build and refine content strategies, especially for luxury or niche markets, ensuring consistency with the brand's voice and target audience.
- Track and report on campaign performance, optimizing for engagement and ROI.
Automation Management:
- Develop and execute automated workflows in CRM tools (such as KW Command) to improve lead generation, nurture, and conversion processes.
- Leverage marketing automation tools for email campaigns, lead scoring, and audience segmentation.
- Identify and integrate relevant automation tools that streamline marketing and client engagement efforts.
AI Integration and Utilization:
- Use AI tools like ChatGPT, HeyGen, Marketing GPT, and others to enhance content creation, campaign personalization, and customer engagement.
- Build or enhance AI-driven chatbots or virtual assistants on the website to assist users and provide real-time support.
- Stay up-to-date on the latest AI advancements and provide insights on incorporating them into the marketing strategy for optimal results.
Performance Analytics:
- Regularly assess the effectiveness of digital campaigns using analytics tools, making data-driven adjustments to maximize results.
- Generate insights and recommendations based on campaign performance to guide future marketing strategies.
Cross-Functional Collaboration:
- Work closely with sales and customer support to ensure a seamless lead-to-customer journey.
- Partner with IT and product development teams to ensure marketing and automation tools are effectively integrated with other business systems.
Engagement Type:
Job Type: Contract
Location: Remote
Working time: 7:30 PM to 4:30 AM IST
Interview Process: 3 Rounds
How to apply for this opportunity
- Register or login on our portal & fill out the application form.
- Clear the given Video Screening (30 min) and Click on Apply to get shortlisted
- Once it's all done, your profile will be shared with the client for the Interview round.
- When selected, just meet the client and get your exciting career started!
About Uplers:
Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement.
(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).
So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
