Digital Marketing Specialist

The candidate will develop, implement, and manage marketing campaigns promoting the organisation's products and services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.

Key Responsibilities:

• Develop marketing strategies that align with the organisation's business goals

Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising

• Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)

Conduct market research and analyse trends to identify new opportunities and improve campaign performance

• Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience

Stay up-to-date with emerging digital marketing trends and technologies

Qualifications:

• Master's degree in marketing, communications, or related field

Experience in digital marketing or related field

• Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising

Proficient in marketing automation tools

• Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)

Strong project management skills

• Excellent written and verbal communication skills

Job Types: Full-time, Permanent

Pay: 10,

• 72 - 45,000.00 per month
  
  Benefits:
• Flexible schedule

Schedule:

• Day shift

Fixed shift

• Monday to Friday

Supplemental Pay:

• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 2 years (Preferred)

total work: 2 years (Preferred)

Work Location: In person