Position: Digital Marketing Specialist
We are looking for a Digital Marketing Specialist to join our marketing team. The ideal candidate will possess exceptional knowledge of digital platforms and a background within the IT industry.
Website Management:
o Oversee and manage the company website, ensuring content is up-to-date, accurate, and engaging.
o Optimise website for SEO to improve search engine rankings and drive organic traffic.
o Collaborate with designers and developers to improve site performance and user experience.
Social Media Management:
o Develop and implement social media strategies across LinkedIn to increase brand awareness and engagement.
o Create, schedule, and publish content that resonates with our target audience.
o Monitor social media trends, analyse performance metrics, and adjust strategies as needed.
o Engage with followers, respond to comments and messages, and manage social media communities.
Digital Campaigns:
o Plan and execute digital marketing campaigns, including email marketing, PPC, and display advertising.
o Track and analyse campaign performance, providing regular reports and insights to optimise future campaigns.
o Collaborate with the marketing team to ensure cohesive branding and messaging across all digital channels.
Analytics and Reporting:
o Use tools like Google Analytics, social media insights, and other digital tools to track performance.
o Provide detailed reports on website traffic, social media engagement, and campaign effectiveness.
o Identify trends and insights to inform strategic decisions.
- Skills and Qualifications:
Bachelor's degree in Marketing, Communications, or a related field.
2-3 years of experience in digital marketing, with a strong understanding of website and social media management.
Experience within B2B and IT will be a plus
Proficiency in SEO, Google Analytics, social media platforms, and content management systems (CMS).
Strong analytical skills and the ability to interpret data to make informed decisions.
Excellent written and verbal communication skills.
Creative mindset with the ability to generate innovative ideas.
Ability to work independently and as part of a team in a fast-paced environment.
Job Type: Full-time
Jadwal:
Application Question(s):
- What is your current CTC (in LPA)
What is your expected CTC (in LPA)- What is the notice period (in days)
Mention your current location
* How many years of experience do you have as a Digital Marketing Specialist.
