A Digital Marketing Specialist is responsible for developing, implementing, and managing marketing campaigns that promote a company and its products or services across digital channels. The job description for a Digital Marketing Specialist typically includes the following responsibilities:
- Developing and implementing digital marketing strategies to drive online traffic to the company's website and generate leads.
- Managing online brand and product campaigns to raise brand awareness.
- Improving the usability, design, content, and conversion of the company website.
- Planning and executing digital marketing campaigns, including SEO/SEM, email, social media, and display advertising campaigns.
- Measuring and reporting on the performance of all digital marketing campaigns.
- Identifying trends and insights and optimizing spend and performance based on the insights.
- Collaborating with internal teams to create landing pages and optimize user experience.
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Evaluating emerging technologies and providing thought leadership and perspective for adoption where appropriate.
- Managing and maintaining the company's social media presence.
A Digital Marketing Specialist should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. They should also be able to work well in a team and have excellent written and verbal communication skills.
Job Type: Full-time
Pay: 15,000.00 - 25,000.00 per month
Schedule: - Day shift
Education:
Experience:
- Digital marketing: 1 year (Required)
Location:
- Indore, Indore, Madhya Pradesh (Required)
Work Location: In person
