We are looking for IT experts in digital marketing. Your main job will be to create content, implement strategies, and manage marketing campaigns to promote the client services. You'll work closely with the marketing team to create and run online strategies that drive traffic, generate leads, and increase revenue.
Strong communication skills are important since you'll be working with different teams and both international and domestic clients. This role requires creativity, analytical thinking, and strategic planning to help grow the business.
- Location: Hyderabad
- Working Days: Monday to Friday
- Employment Type: Permanent (Work from Office )
- Experience: 3 6 years
- Salary 4 LPA to 7 LPA
Responsibilities:
- Strong understanding of digital marketing concepts, channels, and tools like SEO, SEM, social media, Google Ads, and content marketing.
- Experience with B2B marketing (IT industries).
- Ability to understand IT industry products and services.
- Serve as a link between clients and internal teams, ensuring clear communication and timely project delivery.
- Address and resolve issues by escalating them to the right team.
- Engage with clients to understand their branding and advertising goals, target audience, and desired outcomes.
- Design social media campaigns, create content, and respond to customer comments on platforms like Facebook, Twitter, LinkedIn, and Instagram.
- Conduct competitor analysis, market research, and develop content.
- Optimize websites and content to improve search engine rankings.
- Manage and grow presence on LinkedIn, Twitter, Facebook, and Instagram. Manage paid search campaigns and increase conversions.
- Monitor, analyze, and report on key metrics such as traffic, engagement, lead generation, and conversion rates using tools like Google Analytics and SEMrush to improve performance.
Key Skills:
- SEO
- SEM
- Google Ads
- Social Media Optimization
- Market Research
- Content Marketing and Email Marketing
Qualifications:
- Strong communication skills
- Expertise in digital marketing tools like Google Analytics, SEMrush, and Moz
- Content writing experience is a plus
- Familiarity with marketing automation platforms like HubSpot and CRMs like Salesforce and Zoho
- Experience with social media marketing campaigns
- Project management and team management experience is a plus
- Proficient in Microsoft Office (Word, PowerPoint, Excel, Outlook)
About Targetorate Consulting
Targetorate Consulting is a business consulting firm focused on helping clients grow by expanding into new markets. Backed by industry experts, we assist organizations in creating and executing go-to-market strategies. We work across industries, offering end-to-end marketing services, from strategy creation to digital marketing and on-the-ground execution. Our data-driven insights position companies ahead of their competitors. We help international businesses expand into India and support Indian businesses exploring opportunities in Europe, the USA, and the Asia-Pacific regions.
