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International School of Design, Kolkata

Digital Marketing Specialist

Early Applicant
  • 5 months ago
  • Be among the first 50 applicants

Job Description


JOB DESCRIPTION

Must know about SEO, SEM, SMO, Google Ad-word, Google Analytics, Meta and Instagram adds, SMM Etc.
We are seeking a highly motivated and skilled Digital Marketing Executive to join our dynamic marketing team. As a Digital Marketing Executive, you will be responsible for developing, implementing, and managing our digital marketing campaigns across various channels. You will play a key role in driving brand awareness, generating leads, and ultimately increasing sales through effective digital strategies. The ideal candidate will have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Responsibilities:
Minimum 1-3 yrs of experience in Digital Marketing.
Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads.
Manage and optimize digital advertising campaigns (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to ensure maximum ROI.
Utilize SEO techniques to improve website ranking and increase organic traffic.
Create and manage email marketing campaigns to nurture leads and engage with customers.
Oversee the company's social media accounts and develop content calendars to maintain a consistent brand presence.
Monitor and analyze key performance metrics across all digital channels and provide regular reports to the marketing team.
Stay up-to-date with the latest trends and best practices in digital marketing and recommend strategies to keep the company ahead of the competition.
Collaborate with internal teams, including design and content, to create engaging digital content for various platforms.
Identify new opportunities for growth and optimization within existing digital channels.
Assist in developing and maintaining the company's digital marketing budget and ensure campaigns are delivered within budgetary constraints.

More Info

Industry:Other

Function:Digital Marketing

Job Type:Permanent Job

Skills Required

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Date Posted: 29/05/2024

Job ID: 80290619

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