Job Description:
Raven Labs is seeking a highly skilled and driven Paid Ads Specialist to join our team, either remotely or in our Hyderabad office. The ideal candidate will possess an entrepreneurial mindset, exceptional communication skills in English, and a customer-centric approach. They will have over 3 years of proven success in managing and optimizing paid ad campaigns across various platforms such as Google, Meta (Facebook/Instagram), LinkedIn, and Bing AdWords, as well as executing email marketing campaigns.
Key Responsibilities:
- Develop, implement, and optimize paid ad strategies across Google, Meta, LinkedIn, Bing, and email campaigns to drive ROI and achieve business goals for mid to large-sized budgets.
- Work closely with clients to understand their objectives and deliver data-driven strategies that align with their business goals.
- Manage and track ad budgets, ensuring efficient and effective use of resources.
- Analyse campaign performance data, providing detailed reporting and actionable insights to improve ad effectiveness and customer acquisition.
- Collaborate with the internal team and clients on creating highly targeted, customer-centric ad strategies for both B2B and B2C markets.
- Stay updated with the latest trends, tools, and best practices in digital advertising to ensure our campaigns remain cutting-edge and high-performing.
Key Requirements:
- 3+ years of experience in paid ads management (Google, Meta, LinkedIn, Bing AdWords) and email campaigns, with a strong track record of delivering results.
- Experience working in a digital marketing agency, handling both B2B and B2C clients.
- Proven experience managing mid to large ad budgets and consistently meeting or exceeding campaign KPIs.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Entrepreneurial mindset, proactive problem-solving, and self-motivation to drive client success.
- Excellent customer-facing experience, with past work involving Australian and US markets.
- Exceptional verbal and written English communication skills.
- Experience working independently or in a remote environment while collaborating with a global team.
Please note: Only candidates who meet all the above criteria should apply.
If you're passionate about digital marketing, thrive in a fast-paced environment, and want to be a part of a dynamic team that drives success for clients, wed love to hear from you!
