We are looking for a highly motivated and creative Digital Marketing Executive to take charge of our digital marketing strategies. In this role, you will be responsible for planning, executing, and optimizing online marketing efforts to boost our online presence and drive customer engagement.
Job Type:
Full-Time
Salary:
INR15,000.00 per Month
Employee Provident Fund: Yes
Health Insurance: Yes
Key Responsibilities:
- Develop and implement comprehensive digital marketing campaigns across multiple channels including social media, email, SEO, PPC, and content marketing.
- Manage and optimize company websites and social media profiles to ensure up-to-date and engaging content.
- Analyze campaign performance data to measure ROI and effectiveness, providing regular reports and insights to the team.
- Collaborate with internal teams to create and manage digital content such as blogs, videos, and infographics.
- Create visually appealing graphics and videos using tools like Canva, Photoshop, Illustrator, and video editing software.
- Produce engaging video content for social media platforms, including Reels and Shorts.
- Stay up-to-date with the latest trends and best practices in digital marketing and SEO.
- Identify and engage with potential customers through targeted digital campaigns.
Required Skills and Qualifications:
- Educational Qualification: Graduate
- Proven experience in digital marketing, preferably in a similar role.
- Strong understanding of SEO, SEM, PPC, social media advertising, and email marketing.
- Proficiency in using digital marketing tools such as Google Analytics, Google AdWords, Facebook Ads Manager, and marketing automation platforms.
- Excellent written and verbal communication skills.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Creative thinker with the ability to develop innovative marketing strategies.
- Ability to work independently and as part of a team, managing multiple projects simultaneously.
- Proficiency in Canva, Photoshop, and Illustrator for creating marketing materials.
- Experience with video editing software/App for creating Reels and Shorts.
- Knowledge of HTML/CSS and content management systems (CMS) is a plus.