Design, Build and Execute Marketing Funnels to increase Lead Generation and Prospect Conversions Plan and execute all digital marketing campaigns, including Social Media, SEO/SEM, Influencers, email marketing, Affiliate Marketing
Own WiselyWise s Online Presence, significantly grow relevant Visitor Traffic, achieve Target number of Followers, Likes and relevant Social Media Metrics
Create Content including Design and Copywriting Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Managing online brand and product campaigns to raise brand awareness Identify trends and insights, and optimize spend and performance based on the insights Be a Growth Hacker Collaborate with internal teams to optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Requirements
Degree in marketing / communication / advertising or a related field Proven working experience, 3 to 5 years in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate Solid experience in growing and maintaining social communities Copywriting experience is essential Expertise in Digital Marketing Technologies, Tools, Applications
Must be a team player Must be comfortable working with a remote team Experience in the EdTech Industry would be a big plus Benefits