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Engro Technologies Limited

Digital Marketing Manager

Early Applicant
  • a month ago
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Job Description

About us:
  • Engro Technologies Private Limited a CMMI Level-3 is a niche technology services company specialized in Media-tech, Cloud and IoT solutions.

At engro, our technology makes the world work for everyone, and our people make it possible. We move fast because the world cant wait, and we innovate in ways no one else can for our customers and communities.

  • Below is the job description:

We are Hiring a Creative Digital Marketing Manager with proven experience in creating marketing strategies for business and product teams, such as Digital, Advertising, Communications, Social Media, Creative and Content Marketing.

  • Responsibilities :
Build, plan and implement the overall digital marketing strategy.
  • Manage all digital marketing channels and social media accounts.
Plan and Manage performance marketing campaigns on Google & Facebook Ads platform.
  • Work on Blogs, video content for product tutorials, technical tutorials.
Generating & Optimizing Web content.
  • Must have hands-on experience google Analytics, Search console & google webmaster tools
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI, ROAS and KPIs)
  • Monthly report of all social accounts, website traffic, google search etc.
Coordinate with design and content team to make engaging campaigns
  • Developing, managing and designing layouts of communications such as presentations, newsletters, brochures etc.
Managing digital agency relationships, day-to-day production, campaign budgets and schedules.
  • Owning and maintaining site analytics, metrics, and campaign reporting. In-depth knowledge of SEO and AdWords programs.
End to end ownership of email, SMS & WhatsApp marketing strategy
  • Create and manage SEM Campaigns to drive traffic through branded, competitor, industry and relevant keywords
Funnelled approach to planning campaigns and ad creation to meet end goals - TOF, MOF, BOF
  • Collaborate with internal teams to create landing pages and set up events and user tracking etc.


  • Desired Profile :


Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Excellent analytical, organizational, project management, and time management skills
  • Experience in optimizing landing pages and user funnels
Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
  • Proactive, detail-oriented, flexible, and able to multitask. Strong organizational skills, including strong project management skills
Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Ad words campaigns
Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement
  • Proven ability to articulate to potential customers the business value of an investment.
Create contingency plans to meet defined objectives. Lead and drive social media marketing team KPIs. Providing strategic support on both day-to-day and long-term initiatives.
  • Proven ability to work under pressure and deal with ambiguity.


  • Designation: Digital Marketing Manager
  • Experience: 5+ years
  • Qualification: MBA - Marketing
  • Preferred Candidates from IT industry
  • No. of positions : 1
  • Location: Hyderabad Work from office
  • Notice Period: 30 days or less, preferred immediate joiners

Job Type: Full-time

Pay: Up to 1,200,
  • 00 per year

    Benefits:
  • Health insurance
Provident Fund
Schedule:
  • Day shift
Supplemental pay types:
  • Performance bonus


Education:
  • Bachelor's (Preferred)

Experience:
  • Digital marketing: 4 years (Required)
* total work: 5 years (Required)

Work Location: In person


More Info

Industry:Other

Job Type:Permanent Job

Date Posted: 21/10/2024

Job ID: 97344205

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