Digital Marketing Manager

About A Travel Duet

• Who we are:

A Travel Duet is India's leading luxury travel brand, recognized for its forte in custom designed, experiential travel. Our brands cater to honeymooners and couples but equally families, groups, corporate retreats such as (EO and YPO). Each individual is unique, and we work closely with them to understand their personalities, interests and wish lists, to meticulously tailor handcrafted itineraries leaving them with experiences of a lifetime.

• Your Experience at ATD:

What we do transcends beyond travel- we're in the business of inspiring. We nurture inspirers, by investing in their personal and professional growth. Our decentralised organization structure, coupled with the access to best in industry resources empowers and grooms future decision makers and authoritarians, with the ideal platform to independently drive projects. While inclusivity and compassion are at our core, hustlers with an inherent entrepreneurial spirit would find themselves at home at ATD.

PS- On Wednesdays, we work from home ;)

Team & Job Position: Digital Marketing Manager

Experience Required 3 to 5 years

About the role:

We are looking for a brand custodian. Responsibility includes developing, implementing, tracking and

optimising our Brand's online & offline (organic & paid) marketing campaigns across all channels;

especially digital. You will work with the Marketing, Products and supporting teams (such as website

developers, designers), and other vendors to launch campaigns on time and within budget. You will

also support the Annual marketing plan strategy, and drive social media content planning.

Key Responsibilities:

1. Digital & Social Media Management: Lead the strategy, planning, and execution of digital content across Instagram, Facebook, LinkedIn, and YouTube. Staying on top of trends to ensure timely communication rollouts and continuously work to increase brand presence on all digital platforms.

2. Brand Collaborations: Develop and implement strategies to collaborate with complementary luxury brands, enhancing audience engagement and expanding our online reach.

3. Analytics & Reporting: Regularly monitor social media content and campaign performance. Identify areas for improvement, implement optimisations, and report on KPIs to ensure consistent growth and success.

4. Influencer Marketing: Strategise and manage influencer marketing efforts to maximise reach and ensure alignment with brand values, optimising influencer partnerships for the best possible impact.

5. Experiential Marketing: Assist in brainstorming and proposing experiential marketing concepts and activations that resonate with our target audience, driving engagement and building lasting connections.

Key Skills Required:

Exposure to working with luxury brands

Hands on with Social Media Marketing and the latest trends

Content creation and copy writing

Reporting & Analysis of digital performance

Email Marketing

Minimum Qualifications:

Bachelor's / Master's degree

2+ years in a Digital Media position

Excellent written and verbal communication skills

Excellent multitasking and project management skills

Networking / Communication / Attention to details

Creativity and Problem Solving

A background in the luxury travel and/or luxury retail space would be a plus

Good relationships with influencers (good to have)

NOTE: This is a full time, on-site role in Khar, Mumbai.

Please email your CV to [Confidential Information] with a cc to [HIDDEN TEXT]