Job Description
Job Description
Devising strategies to drive online traffic to the company website and overseeing the social media strategy of the company.
Improving the usability, design, content of the company website
Plan and execute all web, SEO/ SEM, marketing database, email, PR, social media and display advertising campaigns.
Measure and report performance of all digital marketing campaigns against goals (ROMI & other KPIs) .
Identify trends and insights, and optimize spend and performance based on the insights.
Provide thought leadership and perspective for adoption of emerging technologies where appropriate.