We are hiring Digital Marketing Executive for a leading LED Lighting Manufacturing Company
Overview
The Digital Marketing Head at our Manufacturing Company specializing in LED Lighting in Pallikaranai will play a crucial role in developing and executing our digital marketing strategies to drive brand awareness, lead generation, and revenue growth. As a key member of our marketing team, the Digital Marketing Head will oversee all digital channels, optimize our online presence, and analyze key performance indicators to ensure the success of our marketing efforts.
Key Responsibilities
- Develop and implement digital marketing strategies to drive online traffic to the company website and generate quality leads
- Manage and optimize all digital channels, including SEO, SEM, social media, email, and display advertising campaigns
- Conduct in-depth analysis of website and social media performance using Google Analytics and other measurement tools
- Drive content marketing initiatives to engage and nurture leads throughout the customer acquisition funnel
- Collaborate with cross-functional teams to align digital marketing efforts with overall business goals
- Lead the digital advertising strategy and execution to maximize ROI and reach target audiences
- Stay updated on the latest digital marketing trends, tools, and best practices to continuously improve our digital presence
- Manage a team of digital marketing professionals, providing mentorship and guidance to drive results
- Ensure brand consistency across all digital platforms and campaigns
- Monitor and report on the performance of digital marketing efforts, providing insights and recommendations for improvement
Required Qualifications
- Bachelor's degree in marketing, Business, or a related field; master's degree preferred
- Proven experience in digital marketing leadership roles within the manufacturing or related industry
- Demonstrated track record of developing and implementing successful digital marketing strategies
- Expertise in SEO, SEM, social media, and email marketing best practices
- Proficiency in web analytics tools, such as Google Analytics, to drive data-driven decision making
- Strong understanding of digital advertising platforms and performance metrics
- Excellent communication and leadership skills to effectively manage a digital marketing team
- Ability to thrive in a fast-paced, dynamic manufacturing environment
- Strategic thinker with a results-driven mindset and a passion for continuous improvement
- Brainstorm new and creative growth strategies
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies
- Provide thought leadership and perspective for adoption where appropriate
Work Location: Pallikaranai,Chennai.
Immediate Joiners Are Preferred.
For more details contact us at 9176033506/9791033506
Skills: marketing strategy,seo,sem,analytics,digital advertising,led lighting,manufacturing,digital marketing,social media
