Job Description
Skills:
SEO, SEM, Content Marketing, Email Marketing, Analytics, PPC Advertising, Digital Strategy, Digital marketing,
Experience: Minimum 1 to 4 Year
Qualification: BCA, MCA, B.Sc. IT, BBA, MBA, Diploma or equivalent.
Location: Rajkot, Gujarat
Job Type: Fulltime On-Site
Company Description
Prefortune Technologies LLP was established in Rajkot in 2014 with a vision to cater to our clients evolving needs and empower them to navigate the ever-changing landscape of technology. We are a leading outsourcing software company specializing in web development, mobile app development, and Odoo ERP solutions. We take pride in crafting innovative and user-centric e-commerce applications and Odoo implementations that propel our clients toward success. As a Digital Marketing Specialist you'll be responsible for creating and executing data-driven digital marketing campaigns that drive brand awareness, generate leads, and achieve our business goals. Only Gujarat location candidates are Allowed.
Roles & Responsibilities
Campaign Management: Develop, plan, and execute digital marketing campaigns across multiple channels (Google Ads, social media, email marketing, display advertising).
Content Creation: Create engaging content for various platforms, such as blog posts, social media posts, and email newsletters.
Social Media Marketing: Manage and grow the company's/client social media presence across various platforms.
SEO & SEM: Implement SEO best practices to improve website ranking and manage PPC campaigns.
App Store Optimization (ASO): Optimize app store listings to improve visibility and conversion rates. Analyze competitor ASO strategies and adapt accordingly.
Amazon Marketing: Manage and optimize Amazon product listings to maximize sales. Develop and execute Amazon advertising campaigns (PPC, sponsored products, Sponsored display, sponsored brand).
Analytics & Reporting: Track and analyze campaign performance using analytics tools, and generate reports with insights and recommendations.
Stay Updated: Stay up-to-date with the latest digital marketing trends and technologies.
Requirements
Minimum 1-4 years of experience in digital marketing.
BCA, MCA, B.Sc. IT, BBA, MBA, Diploma or equivalent.
Proven experience in managing and executing successful digital marketing campaigns.
Strong understanding of SEO, SEM, PPC Campaign, ASO, Amazon marketing, social media marketing, Email marketing, and Content marketing.
Excellent analytical and problem-solving skills.
Strong written and verbal communication skills.
Ability to work independently and as part of a team.
Proficiency in Google Analytics, Google Ads, and social media platforms.
Perks And Benefits
2nd & 4th Saturdays Off
1st, 3rd & 5th Saturdays half day
Flexible Working Culture
Favorable Work Environment
Employee engagement activities