Digital Marketing Executive / Manager

Job Description

VacancyUploadedOn:06/09/22

VacancyUploadedBy Divya

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Responsibilities:

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media

  and display advertising campaigns

• Design, build and maintain our social media presence

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI

  and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Brainstorm new and creative growth strategies

• Plan, execute, and measure experiments and conversion tests

• Collaborate with internal teams to create landing pages and optimize user experience

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple

  channels and customer touch points

• Instrument conversion points and optimize user funnels

• Collaborate with agencies and other vendor partners

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where

  appropriate

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Skills:

• Corel Draw
• Photoshop

• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social

  media and/or display advertising campaigns

• Highly creative with experience in identifying target audiences and devising digital campaigns

  that engage, inform and motivate

• Experience in optimizing landing pages and user funnels

• Handson over Woocommerce platform

• Experience with A/B and multivariate experiments

• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,

  WebTrends)

• Working knowledge of ad serving tools (e.g., DART, Atlas)

• Experience in setting up and optimizing Google Adwords campaigns

• Working knowledge of HTML, CSS, and JavaScript development and constraints

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Salary will be negotiable as per candidates experience & knowledge

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For Walkin Jobs Call -8069297500

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