Digital Marketing Executive

We are seeking a talented and experienced Digital Marketing Manager to join our team in Mumbai. The ideal candidate will have a strong background in social media marketing, lead generation, web analytics, and overall digital marketing strategies. The Digital Marketing Manager will be responsible for implementing effective marketing campaigns, managing multiple brands social media growth, and improving our online presence.

Key Responsibilities:

Develop and execute comprehensive digital marketing strategies to enhance brand visibility and drive lead generation.

Manage and optimise social media marketing campaigns, focusing on both organic and paid advertising (Meta Ads and Google Ads).

Utilise Business Manager, Analytics, Tag Manager, and other relevant tools to track and analyse campaign performance.

Schedule social media posts and ensure consistent engagement growth across multiple brands.

Monitor web analytics to measure the effectiveness of marketing campaigns and make data-driven decisions to improve performance.

Collaborate with the creative team to ensure cohesive branding and effective communication across all channels.

Pitch marketing strategies to clients and provide insights to optimise their digital presence.

Qualifications:

Bachelor's degree in Marketing, Communications, or Digital Marketing Course.

2 to 4 years of experience in social media marketing and advertising.

Proven expertise in Meta Ads and Google Ads.