Appstean Infotech is a next-generation IT-enabled services provider and software development company founded in 2012 that assists businesses in 360 digital transformation. Customer centricity is the prime focus of Appstean. It is reflected in our value-driven services that use the exponential power of the cloud and is empirical to offer you hyper-personalized digital experiences. Appstean specialization and expertise with the right blend of innovation, information technology, exceptional software development, and all-round digital transformation. Appstean's brainiac team has been catering its services globally and is also proudly a member of NASSCOM and ISO 9001-2008 company. From ideation and conceptualization to development, deployment, and after-sales services, our proficient team never hesitates to walk the extra mile to cater to our clients industry-specific needs.
The Role
You Will Be Responsible For
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Driving performance marketing via SPECIFIC_EXPERIENCE.
- Planning and executing viral marketing campaigns across a range of social media platforms.
Ideal Profile
- You have at least 2 years experience ideally in Digital Marketing or Social Media within IT industry.
- Experience within would be a strong advantage.
- You are highly goal driven and work well in fast paced environments
- You enjoy finding creative solutions to problems
- You are a strong team player who can manage multiple stakeholders
What's on Offer
- Leadership Role
- Fantastic work culture
- Attractive Salary & Benefits
