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Responsibilities:
Conceptualizing and executing of CPM/CPC/CPI/ROAS campaigns
Campaign execution and optimization across Google Search, YouTube, UAC, ASA, GDN, DSP and
Facebook Ads
Extensively reporting, analysing and optimizing performance campaigns for target KPI
Media Buying via Direct partnership with Affiliate & Publisher
Deep understanding of mobile marketing, attribution tools Like Adjust/Appsflyer/Branch
Should have some understanding of analytics tools like GA, Tableau, PowerBI, Adobe
Qualifications:
Degree in B.Tech / BBA/ MBA
1+ Years of experience in relevant field
Google AdWords, Facebook, DV360
Hands on Experience of working with leading DSP Platforms
Affiliate and Direct publishers
Mobile and web attribution
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Date Posted: 29/06/2024
Job ID: 83446383