We are looking for a Digital Marketing Analyst, with 2+ years of experience in planning, executing and optimizing the online marketing strategies and campaigns to achieve the desired objective for the clients brands and services or businesses.
Summary of your role at Janrise
- you will be a critical member of the team responsible for leveraging data analysis to optimise marketing efforts and enhance the clients products or services
- Your skills in modelling the data and using analytics tools like Google Analytics or Adobe Analytics will enable you to extract actionable insights from data, drive marketing strategies, to contribute to the clients business
Responsibilities:
- You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy toincrease rankings on all major search networks.
- Optimize On-Page, Off-Page, for effective search engine marketing.
- Monitor daily performance metrics with SEO tools such as Google analytics, META Ads, Google Ads, LinkedIn Ads and other various relevant and available tools to understand SEO strategy performance.
- Perform ongoing keyword discovery, expansion and optimization.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Measure the success of every social media campaign and define most important social media KPIs.
- Use social networking analysis tools to perform pre and post analysis of Social Media campaigns and provide feedback to the team!
Requirements:
- 2-3 years of experience in successfully developing and executing Digital Marketing campaigns.
- Through knowledge and understanding of search engine algorithms and ranking methods, digital marketing and analytical tools.
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics.
- Experience in keyword research and data mining tools.
- Excellent communication and presentation skills.
