Navi Mumbai, MH
Overview
Job Description:
The Digital Marketer plays a crucial role in driving the online brand presence and engagement. This position is integral to the overall marketing strategy by leveraging digital platforms to reach and interact with the target audience effectively.
Key Responsibilities
- Develop and implement digital marketing strategies and campaigns
- Manage social media platforms and create engaging content
- Analyze website traffic and social media engagement metrics
- Create and execute email marketing campaigns
- Optimize content for search engines (SEO)
- Design and publish digital ads and banners
- Identify trends and insights to optimize performance
- Collaborate with internal teams to create landing pages and optimize user experience
- Monitor and improve online reputation and presence
- Produce engaging graphics and visual content for various digital platforms
- Stay up-to-date with digital technology trends and best practices
- Report on digital marketing campaign performance
- Contribute to the overall marketing strategy and goals
- Manage and maintain the company's website
- Produce and publish content for the company's blog and social media channels
Required Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- Proven work experience in digital marketing or similar role
- Demonstrable experience in managing social media platforms and creating engaging content
- Knowledge of web analytics tools (e.g., Google Analytics, Facebook Insights)
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
- Experience in optimizing content for search engines (SEO)
- Proficiency in email marketing platforms and automation tools
- Understanding of digital advertising platforms and best practices
- Strong written and verbal communication skills
- Ability to multitask and manage multiple projects simultaneously
- Excellent attention to detail and organizational skills
- Creativity and innovation in content creation
- Ability to analyze data and make data-driven decisions
- Knowledge of website management and content management systems (CMS)
- Understanding of branding and digital design principles
Regards
Manisha Koul
[Confidential Information]
www.linkedin.com/in/Koul-Manisha
Dhirendra Group
www.dhirendragroup.com
Skills: analytics,adobe creative suite,campaigns,email marketing,project management,social media,graphic design,seo,content creation,communication,web analytics,branding,digital,website management,digital marketing,data analysis,social media management,data,content marketing,platforms,creativity,digital advertising