Develop and implement digital marketing strategies to achieve business objectives, increase brand visibility, and drive overall sales.
Manage and optimize the companys website for search engine optimization (SEO) to improve organic search rankings, increase traffic, and enhance user experience.
Plan, execute, and manage paid digital advertising campaigns across platforms such as Google Ads, social media ads.
Create the content for social media platforms including Facebook, Instagram, Twitter, and LinkedIn .
Collaborate with cross-functional teams, including sales and design, to ensure consistent brand messaging and a seamless customer experience across all digital touch-points .
Foster brand engagement and awareness.
Design visually appealing and engaging flyers for LinkedIn posts
Create and edit videos for promotional purposes
Develop high-quality images and graphics for banners
Qualifications:
Bachelors degree in Marketing , communications, or a relevant field.
5+ years of proven experience in digital marketing, with a focus on SEO and social media marketing.
Strong understanding and hands-on experience with SEO techniques, including keyword research, on-page and off-page optimization, and SEO tools.
Excellent written and verbal communication skills, with the ability to create compelling content for various digital channels.
Self-motivated, proactive, and able to work independently as well as in a team environment.
Proficiency in graphic design software such as Adobe Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects.
Solid understanding of design principles, typography, color theory, and layout composition.
