Job Description
Digital Marketing Manager - JD The DM Lead role is highly entrepreneurial with a focus on constructing commercial service agreements. The main responsibilities of the position are: Growing and managing a solutions portfolio by developing new and external business while maintaining a focus on customer success advocacy Strategic digital tech business partnerships via joint ventures, vendor agreements, etc Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising Maintaining our social media presence across all digital channels Measuring and reporting on the performance of all digital marketing campaigns Identifying and developing priority business lines in turn, building a customer base within the business and from other relevant sources. Accountable for meeting and exceeding digital sales revenue goals for the market and for controlling sales expenses. Directs sales processes to generate revenues Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs. Present sales, expenses reports and realistic forecasts to the management team. Identify emerging markets and market shifts while being fully aware of the new services and competition status. Deep understanding of markets, customers, and competitors in order to target the market needs. Generate timely sales reports. Conduct market research, trends, competitors and customer analysis. Develop and implement new sales initiatives and strategies. Continually track digital media metrics and KPIs to ensure growth. Extensive knowledge of digital sales processes, digital platforms, technical markets, pricing models, channels of distribution, technology trends, customer buying patterns and budgeting. Must have knowledge in media advertising, competitive strategies, product marketing and product management.