Location: Remote (But from Mumbai only - Might have to travel to office and client meetings when required)
Employment Type: Full-time
Experience: Minimum 3 years as Account Manager & Client Servicing in the digital agencies
About Us: ScrollingRabbit is a leading digital agency that specializes in delivering innovative digital solutions for brands looking to establish a strong online presence. We pride ourselves on our commitment to excellence, creativity, and delivering results that exceed our clients expectations.
Job Overview: We are seeking an experienced Digital Account Manager to join our dynamic team. The ideal candidate should have a proven track record in managing digital activities for brands within a digital agency environment. The Digital Account Manager will play a critical role in building and maintaining strong client relationships, strategizing digital campaigns, and ensuring the successful execution of digital projects.
Key Responsibilities:
- Client Relationship Management:
- Serve as the primary point of contact for assigned clients.
- Understand clients business objectives and develop digital strategies to achieve their goals.
- Build and nurture strong client relationships, ensuring client satisfaction and retention.
- Digital Strategy Development:
- Collaborate with clients to define digital marketing objectives and KPIs.
- Develop comprehensive digital strategies tailored to each client's needs.
- Present and communicate digital strategies effectively to clients.
- Project Management:
- Oversee the execution of digital projects, ensuring they are delivered on time and within budget.
- Coordinate with cross-functional teams, including designers, developers, and content creators, to ensure project success.
- Monitor project progress and make necessary adjustments to meet client expectations.
- Campaign Optimization:
- Continuously analyze and optimize digital campaigns to maximize ROI.
- Provide insights and recommendations based on data and performance metrics.
- Stay updated on industry trends and best practices to drive innovation.
- Reporting and Analysis:
- Generate regular reports on campaign performance and present results to clients.
- Use data-driven insights to make strategic recommendations for improvement.
- Track and report on key performance metrics.
- Budget Management:
- Manage digital marketing budgets effectively, ensuring efficient allocation of resources.
- Monitor spending and make adjustments as needed to optimize campaign performance.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
- Minimum of 3 years of experience in digital marketing, preferably within a digital agency setting.
- Proven track record of successfully managing digital campaigns for brands.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Excellent communication and presentation skills.
- Exceptional project management and organizational skills.
- Proficiency in digital marketing tools and analytics platforms.
- Ability to work independently and as part of a collaborative team.
- Creative problem-solving skills and a results-driven mindset.
- Strong client-focused attitude and a commitment to client success.
- ScrollingRabbit is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.
