Demand Generation R&D Specialist at Phykon
Company Overview: We are a leading provider of business process outsourcing and technology solutions. With a focus on delivering high-quality services and solutions to clients worldwide, Phykon combines industry expertise with cutting-edge technology to drive business growth and efficiency. Visit Phykon.com for more details.
Location: Bangalore, India - Hybrid
Job Type: Full-time
Responsibilities:
Conduct research to identify potential market segments and demand generation opportunities.
Develop and execute demand generation strategies to attract and engage potential clients.
Analyze data and trends to optimize marketing campaigns and improve lead generation.
Collaborate with the sales and marketing teams to align strategies and ensure cohesive execution.
Create and manage marketing collateral, including emails, webinars, and content for digital campaigns.
Track and measure the effectiveness of demand generation activities and adjust strategies accordingly.
Stay updated with industry trends, emerging technologies, and best practices in demand generation.
Must have exposure on exposure on international market. (US,UK,Australia, others)
Qualifications:
Bachelor's degree in Marketing, Business, or a related field.
Experience in demand generation, marketing research, or a similar role.
Strong analytical skills and the ability to interpret data to drive decisions.
Excellent written and verbal communication skills.
Proficiency in marketing automation tools and CRM systems.
Creative thinking and the ability to develop innovative marketing strategies.