Creative Strategist - Performance Marketing

We are seeking a Creative Strategist who lives and breathes digital marketing, especially performance-driven campaigns on platforms like Facebook. The ideal candidate will be able to craft persuasive ad copies, conceptualize creative strategies, and keep a pulse on emerging trends to help drive our brand's growth. This role combines strategic thinking with hands-on creation of impactful ads and campaign assets, making it a key part of our marketing team.

Responsibilities:

• Campaign Strategy: Develop and execute data-backed ad strategies with a focus on Facebook Ads Manager.
• Creative Production: Collaborate with the design and video editing teams to produce scroll-stopping ads, with some hands-on involvement in copywriting and basic video editing.
• Copywriting and Content: Write compelling ad copies that convey the brand message effectively and prompt user engagement.
• Trend Analysis: Stay updated on industry trends, new ad formats, and creative techniques.
• Performance Analysis: Regularly analyze ad performance data, adjust strategies, and optimize creatives to meet campaign KPIs.

Qualifications:

• Proven experience with Facebook Ads Manager and performance-driven creatives.
• Strong understanding of video production, editing basics, and ad copywriting.
• Ability to analyze performance metrics and adapt creatives accordingly.
• Demonstrated ability to innovate, stay on top of trends, and think strategically.
• A keen sense for detail, quality, and brand consistency.

This role is for someone who is adaptable, eager to experiment, and thrives in a fast-paced creative environment.

Interested folks please apply on [Confidential Information]