About the job
Company Overview
WaterMarc Technologies is a boutique IT services provider based in Gurugram, specializing in digital and technology solutions across various sectors such as Education, Health, Sports, Travel & Hospitality, FMCG, Retail, Finance & Insurance, and Jewellery. Our expertise spans digital marketing, website development, online reputation management, and social media strategy. With a strong focus on innovation and client success, we empower brands to achieve their objectives through impactful digital content and strategies.
Role OverviewWe are looking for a creative and dynamic Content Creator to join our on-site team in Gurugram. In this role, you will be responsible for producing engaging content across multiple platforms, including social media, blogs, websites, and email campaigns. You will work closely with the marketing and design teams to develop content that aligns with client goals, enhances brand presence, and drives audience engagement.
- Key ResponsibilitiesContent Creation: Produce high-quality content, including text, images, and videos, for various digital platforms.
- Content Strategy: Collaborate with the team to develop content strategies that meet client goals and appeal to target audiences.
- Social Media Content: Create posts, stories, and other multimedia content for social media platforms such as Facebook, Instagram, LinkedIn, and Twitter.
- Copywriting: Write compelling copy for blogs, website pages, email campaigns, and other digital marketing materials.
- Research: Stay informed on industry trends, audience preferences, and competitor activity to keep content fresh and relevant.
- SEO Optimization: Apply SEO best practices to content to improve online visibility and engagement.
- Editing and Proofreading: Ensure all content is accurate, on-brand, and error-free.
- Analytics: Monitor content performance using analytics tools and adjust strategies based on insights.
- Brand Alignment: Maintain a consistent brand voice and style across all content.
- QualificationsEducation: Bachelor's degree in Communications, Marketing, Journalism, or a related field.
- Experience: Proven experience as a Content Creator, Copywriter, or similar role.
- Skills:
- Exceptional writing and storytelling abilities with attention to detail.
- Proficiency in social media platforms and content creation tools (e.g., Canva, Adobe Creative Suite).
- Knowledge of SEO best practices for content optimization.
- Basic understanding of analytics tools (e.g., Google Analytics, social media insights).
- Strong organizational skills and ability to manage multiple projects simultaneously.
- Desired SkillsCreativity: Ability to generate unique and engaging ideas.
- Adaptability: Willingness to learn new content formats and adapt to changing trends.
- Collaboration: Excellent team player with a proactive approach to feedback.
- Time Management: Strong ability to meet deadlines in a fast-paced environment.
- BenefitsCompetitive salary with performance-based incentives.
- Opportunity to work in a creative and collaborative environment.
- Career development and skill-building opportunities.
- Flexible working hours and supportive work culture.
