Location: Gurugram
Are you a wordsmith with a passion for health, wellness, and nutrition Ready to craft compelling content that inspires healthier lives If so, we have the perfect role for you!
About Us:
Wellbeing Nutrition is revolutionising the nutraceutical industry by providing high-quality, science-backed supplements and wellness products directly to consumers. Our mission is to empower individuals to take control of their health and well-being through education, transparency, and access to premium nutritional products.
Key Responsibilities:
- Content Creation & Copywriting:
- Develop engaging, on-brand copy for social media posts, ads, website content, and email campaigns that align with our voice and strategy.
- Craft concise and compelling short-form content for social platforms (Twitter, Instagram, TikTok, etc.), focusing on trend-driven, conversational styles.
- Performance Ad Copy:
- Write high-impact copy for performance-driven ads (e.g., Facebook, Google, Instagram) that drive conversions and engagement.
- Optimise content based on ad performance and audience feedback, ensuring content resonates with target demographics.
- Content Production & Strategy:
- Collaborate with internal teams (designers, videographers, marketing) to produce visually and contextually aligned content.
- Contribute to brainstorming and planning sessions to generate innovative ideas for campaigns and content initiatives.
- Brand Voice & Alignment:
- Ensure that all content, regardless of format or channel, aligns with our brand voice, mission, and values.
- Regularly review and refine the brand's tone of voice and messaging based on performance and audience feedback.
- Trends & Insights:
- Stay up-to-date with digital content trends, social media updates, and cultural shifts to ensure content remains fresh and relevant.
- Experiment with new content formats, messaging approaches, and creative strategies to enhance audience engagement.
Qualifications:
- Proven experience as a copywriter, content creator, or in a similar creative role with a strong portfolio.
- Hands-on experience in producing content across multiple formats (text, video, images) for social media, websites, and digital ads.
- Excellent command of written and verbal communication, with a keen eye for detail.
- Ability to adapt your writing style to various tones, from conversational and casual to formal and professional.
- Familiarity with social media platforms and trends (Instagram, TikTok, Twitter, Facebook, etc.) and a good sense of viral content.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- A keen interest in digital marketing and content trends.
Bonus Skills (optional):
- Experience with shooting and editing videos
How to Apply:
Ready to take the next step in your copywriting career
Apply through this ad OR Send us your resume, portfolio, your current / last drawn CTC, expected CTC & Availability to join from , on [Confidential Information], [HIDDEN TEXT] and [HIDDEN TEXT]
Join us in Gurugram and let's make the world a healthier place, one word at a time!
