The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd.
Responsibilities
- Ability to transform briefs into compelling copy for the brand.
- Medium agnostic approach towards writing.
- Planning and execution of ad copies/reel scripts that are conversion drivers for platforms like Facebook, YouTube, CRM amongst others (eg: static ads, reels, video ads, SMS, WhatsApp, etc)
- Ability to work closely with graphic designers and video editors for timely planning and execution of campaigns.
- Work with teams (internal and external) to ensure project management and completion.
- Understanding of how creative writing can impact consumer behavior and help build a brand awareness, consideration and/or trials.
Qualifications
- Able to work efficiently in a fast-paced, startup environment.
- Impeccable English writing skills, degree or postgraduate degree in English.
- Literature, Mass Communication or Copywriting preferred.
- Understanding of how to maintain consistent tone of voice across all brand channels.
