Copy Strategist
Years of Exp: 3-5 years
Roles & Responsibilities:
- Craft compelling audio, video, display, and search ads for Creative Solutions clients in BFSI, Education, Fashion, etc.
- Develop innovative concepts through thorough research and creative ideation to build social media content calendars/strategies that align with brand objectives.
- Collaborate closely with Account Managers and Paid Media Associates to meet client expectations.
- Provide support to Business Managers on high-priority projects as needed.
- Offer flexible assistance to team members, ensuring smooth workflow and project delivery.
- Contribute ideas in brainstorming meetings for pitches and quarterly campaigns.
- Stay updated with social media trends, best practices, and emerging platforms.
Requirements:
- Demonstrated experience in digital copywriting or completion of a relevant short course.
- Strong understanding of social media platforms, including Facebook, Twitter, Instagram, and others.
- Excellent communication skills in both English and Hindi, with the ability to articulate ideas clearly and effectively for diverse audiences.
- Proficiency in writing clear, concise, and grammatically accurate copy.
- Ability to adapt writing style and tone to suit various target markets.
- Capable of working under pressure and managing workload efficiently.