Job Description
2-3 years of experience | Bangalore. Bachelors degree in Marketing, Communications, Journalism, or a related field. Description. We are looking for a Content Strategist to join our team.
The ideal candidate will be responsible for developing and executing a comprehensive content strategy to drive brand awareness, engagement, and lead generation. This role will focus on creating high-quality, targeted content for various channels, including social media, blogs, SEO, and personal branding. Key skills needed here are copywriting, SEO knowledge, & Social media algorithms. Role & Responsibilities.
Develop and publish ICP (Ideal Customer Profile) focused social media posts across LinkedIn, Instagram, Youtube etc. Engage with the target audience on social media platforms to build brand presence. Write and publish design-focused blogs per month. Create blogs & website content targeting specific geographies to enhance regional reach.
Optimize the website keyword strategy. Work on enhancing personal branding visibility & presence of leadership team. Ensure consistent and professional representation across all personal branding platforms. Research and prepare submissions for relevant awards.
Identify and secure opportunities for design conferences, podcast appearances, and speaking engagements. Create and streamline content for podcasts to engage and inform the target audience. Plan and execute Google Ads and LinkedIn Ads campaigns to support content distribution and lead generation. Excel in copywriting for social media, website copy, & copywriting for other digital platforms.
Drive impact created by Marketing function on overall lead generation, branding, social media reach & more. Must have Skills. Proven track record of developing and executing successful content strategies. Strong understanding of SEO, social media marketing, and digital advertising.
Excellent copywriting, editing, and communication skills. Ability to manage multiple projects and meet tight deadlines. Experience with content management systems (CMS) and analytics tools. Creative thinker with a passion for storytelling and innovation.
Show more Show less
