Content creation: responsible for creating engaging visual content from everyday activities such as photos and videos for social media that drives customer engagement, increases brand awareness, and ultimately encourages customers to take action. He/ she will also be responsible for creating content for campaigns like product launches, special events etc
Collaboration: Working with other teams, such as marketing, retail, and talent acquisition, to understand projects and add value
Brand aesthetics: Ensuring that creative deliverables align with the brand's identity
Trend-spotting: Staying up to date with creative trends and insights to translate fresh ideas into social media content
Quality assurance: Proofreading, editing, and reviewing content to ensure it meets quality standards
Strategic innovation: Collaborating on trends and best practices to improve content quality
Communication: Building relationships with clients and influencers, and communicating effectively
Organisation: Managing multiple projects at once and working within tight deadlines.
Industry trends: Staying up to date with industry trends and regulations, especially regarding copyright and trademark infringement
Company branding: Being knowledgeable about the company's branding and messaging
Eye for detail- Candidate must be able to recognise and capture special fashion elements and should have an eye for finding beauty in the routine.
Experience in fashion- Must have knowledge and experience in fashion styling and photography. Discussing specifications, establishing the theme or angle for a shoot, and ensuring the photography matches the brand image
