At TexAu, we are searching for a Content Marketer to create compelling and informative content that educates and engages our audience. You will be responsible for producing high-quality blog posts, case studies, guides, and video scripts that showcase how TexAu's automation tools can solve real-world problems for businesses. Your work will play a critical role in driving organic growth and establishing our brand as a leader in the automation space.
What You'll Do
- Create High-Quality Content: Write blog posts, articles, case studies, product guides, and video scripts that demonstrate the value of TexAu's automation tools.
- Content Strategy and Planning: Develop and execute a content strategy to drive organic traffic and generate leads, working closely with the marketing team to align content with broader marketing goals.
- SEO-Driven Content Creation: Conduct keyword research and write SEO-optimized content that helps rank on search engines and drive organic traffic to our website.
- Collaborate Across Teams: Work with product, sales, and customer success teams to understand customer pain points and create content that addresses those challenges.
- Content Distribution: Promote content through social media channels, newsletters, and other platforms to reach a wider audience.
- Measure and Analyze: Track the performance of content (traffic, engagement, conversions) and adjust strategies based on insights.
- Build Thought Leadership: Position TexAu as a leader in the automation industry through educational, insightful, and engaging content.
What We're Looking For
- 2+ years of experience in content marketing, copywriting, or a similar role (preferably in SaaS or B2B).
- Proven ability to create content that educates and engages, while driving traffic and conversions.
- Strong understanding of SEO and experience with keyword research and optimization.
- Exceptional writing, editing, and storytelling skills, with a strong portfolio of published content.
- Ability to translate complex product features into clear and concise content that resonates with a broad audience.
- Experience with content management systems (CMS) like WordPress, as well as tools like Google Analytics, Ahrefs, or SEMrush.
- A self-starter who is highly organized and able to manage multiple projects at once.
Nice to Have
- Experience with video content creation or video scriptwriting.
- Knowledge of automation tools and trends in the SaaS or B2B software space.
- Experience in social media marketing and distribution of content.
Benefits
- Competitive salary package.
- Comprehensive health insurance and paid time off.
- Opportunities for professional growth and skill development.
- Collaborative and supportive work environment.
About TexAu
TexAu is an innovative SaaS company providing automation tools to help businesses enhance productivity and scale. We're on a mission to revolutionize how companies automate workflows, and we need talented content creators like you to help us tell our story. Join us and be part of a dynamic team driving the future of automation.
Job Type: Full-time, Permanent
Job Type: Full-time
Pay: 400,000.00 - 800,000.00 per year
Supplemental Pay:
- Overtime pay
- Performance bonus
- Yearly bonus
Application Deadline: 22/09/2024
Expected Start Date: 30/09/2024
