Job Description
Job Title: Content Developer and Strategist (Full-time)
Location: Kolkata (In-office)
Working days: Monday to Saturday (Half day on Saturday)
Package: 3.5 - 3.8 LPA
Experience preferred: 1 - 1.5 years
Joining: October 1st week
About the Role
As a Content Developer and Strategist, you will play a vital role in building personal brands of founders and CEOs across diverse industries.
You'll closely collaborate with them, to uncover their stories, values, and experiences, translating these into authentic and engaging content. Along the way, you'll not only help them share their voice but also gain valuable insights and learn from their unique journeys.
Key Responsibilities:
1. Content Development and Strategy
Create engaging and authentic content that aligns with each client's unique brand, voice, and style.
Work closely with the team to develop content strategies that support and enhance clients personal brands and goals.
Ideate and develop a diverse content pipeline, including articles, social media posts, video scripts, and other formats that showcase thought leadership.
2. Client Understanding and Research
Participate in story sessions with clients to uncover their experiences, values, and industry insights.
Conduct in-depth research into the client's industry, trends, and competitors to craft informed and relevant content.
Dive into the mindset of each client to uncover opportunities for positioning them as thought leaders in their field.
3. Content Analysis and Improvement
Monitor the performance of published content, analyze engagement data, and identify trends to continuously improve strategies.
Suggest recommendations and strategic adjustments based on what is working, ensuring continuous content improvement.
Stay updated on industry trends, incorporating new ideas and formats into the content strategy.
4. Content Planning and Pipeline Management
Create and maintain a content calendar that aligns with the client's goals
Pre-develop content, keeping ahead of deadlines, and adjust the pipeline based on evolving client needs and market trends.
Work closely with the team to ensure content consistency across all channels and platforms.
5. Design and Creativity
Design visually appealing carousels and other content formats on Canva, integrating design elements that enhance the storytelling.
Have a good design sense and an eye for aesthetics to ensure all contentwritten and visualreflects the client's brand
Be open to collaborating with the team on design tasks, maintaining a positive attitude towards contributing to various aspects of content creation.
6. Adaptation and Customization
Tailor content to fit the individual client's style, ensuring that it resonates with their audience and aligns with their personal brand.
Edit and refine content to reflect the client's voice and persona, maintaining authenticity in all communications.
Adapt to different writing and editing styles as needed, ensuring content variety and effectiveness.
7. Collaboration and Communication
Work closely with clients and internal teams, providing clear and open communication throughout the process.
Present content ideas, strategies, and recommendations confidently to clients and team members.
Be agile and open to feedback, making adjustments to content and strategies as needed.
8. Project Management and Agility
Manage multiple client projects simultaneously, ensuring all content is delivered on time and meets high-quality standards.
Be proactive in seeking guidance when necessary, but also demonstrate a self-starter attitude, driving projects forward independently.
9. Trend Spotting and Innovation
Continuously monitor and identify content trends, exploring new formats and channels to enhance the client's brand presence.
Innovate and experiment with fresh content ideas that align with current market dynamics and audience interests.
Provide strategic insights into emerging content trends, ensuring clients brands remain relevant and engaging.
Skills and qualities we look for:
Team Player: Actively contribute to the team, be open to collaboration, and ready to support others.
Strong Communicator: Exhibit excellent written and verbal communication skills, articulating ideas clearly and confidently.
Growth Mindset: Continuously evolve and learn, embracing challenges as opportunities to better serve clients.
Curiosity: Stay curious about life, technology, and diverse disciplines. Explore new ideas, books, and podcasts to bring fresh perspectives into content creation.
Organization: Be detail-oriented, organized, and capable of managing multiple projects in a fast-paced environment.
Creative Vision: A strong sense of design and aesthetics, ensuring content is both visually and intellectually engaging.
Proactive Learner: Stay updated on industry trends and personal development, always looking for ways to improve both your skills and the content you create.
Personal Branding Knowledge: Familiarity with the personal branding industry is a strong advantage.
About Humanize
At Humanize, we turn stories into Personal Brands and Personal Brands into assets. We assist stellar founders and CEOs in telling their stories and help them build the right influence in their industry.
We work to establish their online presence by:
Telling & amplifying their stories that encapsulate their career journey and timeless lessons.
Connect them to the people that really matter.
Pitch them to be on platforms that matter.
Create strong narratives about them that create impact and inspire their audience.
Drive business results for them.
Be their personal team to position them in the right direction.
Build their legacy in the eyes of their audience.
Make them feel fulfilled and confident in life, business and solidarity.
Selection Process
Our selection process is divided into 3 parts:
1st round of interview: This is a casual conversation with our founder to learn more about who you are, your journey, and how well your values and goals align with the role at Humanize.
Assignment: If we feel there's a good connection, we'll send you a short assignment. This will help us understand your writing style and creativity a bit better.
The final chat: If your assignment shows that you're a good fit for the role, we'll invite you for a brief final conversation to wrap things up and explore next steps.
If interested send your resumes at [Confidential Information]
Hiring Manager: Archita Prahladka (Founder)
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PS. This is not a swanky big company to work with, but a beautiful environment to grow as a person.
We definitely have a humanized workplace with mental health,meaningful breaks and no pressure kind of environment.
A lot of human stories to cover, a lot of unconventional learning to gather, and fun working memories to make.
However as we are tiny little at the moment, the impact you are expected to make will be big, so a lot of hard work is on your way.
If this doesn't sound like what you want to do. Then just pass this Job description on and find something that vibes with you.
All the best.
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I am looking for someone who is genuinely interested in personal branding or marketing, to begin with.
Spend some time at: www.thehumanizegroup.com
With lots of love
Archita
