Provide interesting and pertinent content for email newsletters, blog posts, social media updates, and website copy for use in digital marketing initiatives.
Work together with the design team to provide visually appealing material that complements the company s marketing goals and brand.
To ensure that content is competitive and fresh, conduct rigorous research to stay up to date on industry developments, rivals, and target audience preferences.
Improve online presence and organic traffic to the business website by optimizing content for search engines (SEO).
To guarantee the timely delivery of excellent content across several platforms, manage content calendars and schedules.
Track and evaluate content performance indicators, then use the results to fine-tune and enhance content strategy for more conversion and engagement.
Qualifications:
a track record of success in a content creation or related function, ideally in a digital marketing or website design setting.
Excellent editing and writing abilities with a strong attention to detail and a thorough knowledge of syntax, punctuation, and style.
knowledge of SEO best practices and the capacity to strategically use keywords in content.
competence with content management systems (CMS) and a foundational understanding of HTML.
Strong interpersonal and teamwork abilities to collaborate and communicate with cross-functional teams.
a creative mindset with the capacity to come up with novel ideas and adjust to changing market trends.
a portfolio exhibiting various content production initiatives together with their effects on audience involvement and corporate goals.
