Do you find your essence in storytelling, where your thoughts seamlessly flow through written words Are your words not just captivating, but also conversion-focused
We're in search of a dynamic and imaginative Content and Copywriter for our Brand who excels at crafting engaging, succinct, and crystal-clear content for our Social Media, Website, Newsletters, Campaigns, Blogs, Articles, etc.
Responsibilities
- Develop and curate engaging, brand-centric content for social media platforms, websites, marketing campaigns, and internal communications, ensuring alignment with the company's brand identity, mission, and values
- Create and maintain a distinctive and consistent brand voice that appeals to our target audience through brand storytelling
- Draft informative and engaging blog articles that keeps our audience hooked
- Write compelling email copy and design captivating newsletters that keeps our audience eager to read and engaged
- Collaborate with the marketing and design teams to produce coherent and aesthetically pleasing content across all platforms
- Optimize content for search engines to enhance visibility and reach the right audience
- Research industry trends, best practices, and subject matter thoroughly to ensure content accuracy and relevance
- Craft creative and persuasive ad copy, product descriptions, and marketing materials that effectively communicate the brand's message and resonate with the target audience
- Offer creative input for marketing campaigns, helping to differentiate our brand and achieve campaign objectives
- Create relatable and shareable memes, infographics, and other visual content that drives engagement and amplifies brand awareness on social media platforms
- Edit, proofread, and summarize copy to ensure consistency, accuracy, and optimal messaging for various audiences and channels
- Foster a strong and united company culture by crafting internal communications that reinforce our brand's identity, mission, and values
Requirements
- Minimum of 1.5 years of experience in content creation, copywriting, and developing materials for various platforms (both digital and print).
- Proficient in English and Hindi, with excellent writing, editing, and proofreading skills.
- Strong understanding of technical subjects and the ability to translate complex information into engaging, easy-to-understand content.
- Creative and collaborative spirit, eager to work across teams to ensure our brand's content is consistent and outstanding.
- Ability to adapt writing style to suit different platforms, audiences, and tones.
- Strong ability to write and develop creative messaging that aligns with branding guidelines.
- Knowledge of digital marketing tactics, including SEO, and email marketing.
- Excellent understanding of marketing concepts and the ability to modify copy to achieve specific campaign goals.
- Awareness of the latest trends and a quirky, creative mind that can turn the mundane into the extraordinary.
- A strong portfolio that demonstrates proficiency in creating social media content and internal branding materials.
