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Dentsu

Campaign Platform Specialist

Early Applicant
  • a month ago
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Job Description

We are seeking a talented Oracle Eloqua Journey Builder to join our campaign management team. The ideal candidate will be responsible for designing, implementing, and optimizing customer journeys using Oracle Eloqua. This role requires a deep understanding of marketing automation, customer segmentation, and data-driven decision-making

Job Description:

Job Description:

Must Have Skills:


Eloqua Marketing Automation

Excellent HTML/CSS knowledge

Design and layouts of emails are optimized

Strong interpersonal and communication skills

Good to have Skills:


Eloqua Marketing cloud applications and implementations use cases

Working knowledge of e-Commerce

Understanding data and campaign building

Programming Skills HTML, CSS, Knowledge on JavaScript etc

Key Responsibilities:


Excellent communication and problem-solving skills

HTML campaign production and deployment

Execute a wide variety of email marketing campaigns in Eloqua Marketing Cloud

Transfer new email ideas into responsive email templates with excellent HTML/CSS knowledge

Ensuring design and layouts of emails are optimized, user and mobile-friendly

Analyse email performance to get smart insights and opportunities for improvements on our email campaigns

Measure and report performance of our email marketing efforts through web analytics tools

Develop reports to give insight on relevant KPIs and campaign optimization

Ensure emails follow industry policies and best practices

Ensuring design and layouts of emails are optimized, user and mobile-friendly

Measure and report performance of email marketing efforts through web analytics tools

HTML / CSS the creation of responsive email templates and their functionality in various email to clients

Qualifications:


Bachelor's or Master Degree in Computer Science with >= 7 years of IT experience

Relevant Elogua Experience >= 4 yrs

Strong understanding on Eloqua Marketing Automation and Adobe Creative Suite

Location:


DGS India - Mumbai - Thane Ashar IT Park

Brand:


Merkle

Time Type:


Full time

Contract Type:


Permanent

More Info

Industry:Other

Job Type:Permanent Job

Date Posted: 08/10/2024

Job ID: 95395397

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