Business Strategy - Stocks, Top Stock broking Firm

Seeking a Cash Strategy Specialist to oversee and enhance the entire customer journey for clients who engage in stock trading on our platform. This role involves a strategic blend of analytics, marketing acumen, and product innovation to drive business metrics for the organisation.

Required Skills :

Develop and implement strategies to manage the customer lifecycle, including activation, engagement, revenue generation, and retention.

Work closely with the product and tech teams to create features and tools that enhance the trading experience and contribute to customer satisfaction.

Analyze customer behavior data to identify trends and opportunities for business growth within the cash segment.

Design and execute A/B tests to optimize customer journey touchpoints for improved conversion rates and other key performance indicators.

Collaborate with marketing to align on customer acquisition strategies and ensure a seamless transition from prospect to active trader.

Monitor financial market trends to anticipate customer needs and adjust strategies accordingly.