Business/ Product Development Professional - Totaline

This role will Plan and establish goals and objectives for the identification of internal and external strategic issues as well as the planning and preparation of business proposals. Researches current business intelligence or trend data to make relevant recommendations for financial growth opportunities.

Key Responsibilities:

Market Analysis :

Conduct thorough market research to identify current

trends, consumer preferences, and competitive landscape in the air conditioning industry.

Analyze market dynamics, including demand-supply trends, pricing strategies, and emerging technologies.

Consumer Insights :

Gather and analyze consumer feedback, preferences, and behavior related to air conditioning products.

Conduct surveys, interviews, and focus groups to understand consumer needs and expectations. Competitor Analysis:

Identify and analyze key competitors in the market.

Evaluate competitor products, pricing, marketing strategies, and customer feedback .

Communication and Reporting :

Communicate findings and recommendations to key stakeholders within the company.

Prepare and present regular reports on market dynamics, competitor activities, and consumer trends.

Collaboration with Marketing :

Work closely with the marketing team to develop effective marketing strategies based on market insights.

Assist in creating promotional materials and campaigns that highlight the unique selling points of the product offerings .

Forecasting and Budgeting

Provide data-driven forecasts for market demand, sales projections, and revenue expectations.

Product Development Support :

Collaborate with the product development team to provide insights and recommendations based on market research findings.

Assist in defining product specifications and features that align with market demands.

Technology Assessment:

Evaluate the latest technological advancements in air conditioning, including energy efficiency, smart home integration, and sustainability features.

Target: Product specific target

SWOT Analysis : Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to identify potential areas for improvement and market positioning .

Regulatory Compliance : Stay updated on industry regulations and standards affecting air conditioner products. Ensure that the companys products comply with all relevant regulations

Experience: 10+ years of experience in Product development and owning the product.