Business Development Manager (Performance Marketing)

About Exly:

Exly is an all-in-one business platform built for knowledge entrepreneurs, coaches, trainers & course creators to start, sell, market and manage their programs (courses, online sessions, consultations and workshops). Exly is a Y-Combinator backed start-up and has raised funding from India's top VC funds. The company is founded by IIT Kharagpur / IIM Calcutta / BCG alumni.

We are at the forefront of the Software-as-a-Service (SaaS) industry, revolutionising how knowledge businesses, coaches & trainers operate and thrive in today's digital landscape. With our cutting-edge solutions, we empower entrepreneurs to streamline their operations, enhance productivity, and achieve their business goals more efficiently.

Website: www.exlyapp.com

Founders Profiles: Suyash, Sidharth, Akhil

Job Brief:

Exlys Growth Partnership Programme is a performance marketing driven acquisition channel that

aims to build active and strong partnerships with creators, educators, coaches specifically in the

coaching industry. It seeks to build a scalable revenue channel for new clients through a blend

of marketing and automation. As part of your role as a Business Development Manager, you would be

required to build new partnerships and launch new categories to expand the current portfolio of this

channel.

Requirements:

• Build Outbound reach out strategies to prospect new clients via multiple social media
• channels.
• Responsible for lead generation and driving end to end sales pipeline through inbound &
• outbound cold calling.
• Responsible for new business development and achieving set targets.
• Build long-term relationships with new and existing customers.
• Identify and engage key prospects, while pitching Exlys Growth Partnership Programme to
• relevant clients.
• Crafting sales pitch strategies for building a strong top of funnel for client acquisition.
• Actively manage the sales pipeline, negotiate contracts, and close deals.
• Market research to identify competitor offerings and channels to build USP for Exly.

Qualifications:

• Prior experience in SaaS Selling and Digital Marketing Agencies would be preferred.
• Basic knowledge of Digital Marketing channels i.e. Meta Ads, Google Ads (Preferred but not
• mandatory)
• 1 - 4 years of experience in an early-stage start-up environment and inherent hustle factor
• would be an advantage.
• Fluent communication and strong analytical skills.
• Target Driven Approach.
• Smart, enthusiastic and self-motivated.

Benefits:

We are using technology to solve some of modernity's most exciting and challenging problems. Work with us to be part of an incredible journey in a high ownership and a fast-growing environment. If you are an ambitious professional with a passion for SaaS and thrive in a fast-paced, collaborative environment, we want to hear from you!

• Work from Office
• Collaborative culture
• Vibrant and entrepreneurial work culture
• Healthcare insurance
• Career Growth opportunities