We are seeking a dynamic Business Development Manager to join our team and establish a lead generation team for our Applicant Tracking System (ATS). The ideal candidate will have a proven track record in lead generation and a passion for driving sales through innovative methods. This role requires hands-on experience in cold calling, email marketing, or LinkedIn outreach, and the ability to set up and manage a team of lead generation experts.
Outcomes Expected:
- Develop and implement a comprehensive lead generation strategy utilizing email marketing, LinkedIn outreach, and cold calling.
- Build, train, and manage a team of lead generation experts to achieve monthly and quarterly lead targets.
- Generate high-quality leads for our ATS that convert into sales opportunities.
- Monitor and analyze lead generation metrics to refine strategies and improve performance.
- Collaborate with the marketing and sales teams to align lead generation efforts with overall business goals.
- Provide regular reports on lead generation activities and outcomes to senior management.
Skills Required:
- Lead Generation Expertise: Minimum of 2 years of hands-on, demonstrable experience in at least one lead generation method (email marketing, LinkedIn outreach, or cold calling) as a lead. Evidence requirements: Detailed examples of past campaigns/projects, metrics achieved, and specific role in the execution.
- Team Leadership: Proven experience in building and managing a team, with strong leadership and motivational skills. Evidence requirements: Examples of past team-building efforts, team performance metrics, and leadership style.
- Communication Skills: Excellent written and verbal communication skills to effectively convey our value proposition and engage potential leads. Evidence requirements: Samples of past communication materials, scripts, or email campaigns.
- Analytical Skills: Proficient in analyzing data and metrics to track performance and identify areas for improvement. Evidence requirements: Examples of reports created, analysis performed, and insights derived from data.
- Tech-Savvy: Familiarity with CRM systems, email marketing tools, LinkedIn Sales Navigator, and other relevant software. Evidence requirements: List of tools and software previously used, with specific examples of how they were utilized.
Join our team and play a pivotal role in driving the growth of our innovative ATS through strategic and effective lead generation. If you are passionate about sales and have the experience to back it up, we want to hear from you!